SEO Thinking for the AI Era.
Practical guides, strategic analysis and clear thinking on technical SEO, AI search and organic growth — without the filler.
How to Check If ChatGPT, Gemini and Perplexity Mention Your Brand
A simple five-step process to test whether AI tools name your business, log the results in a spreadsheet and track progress month by month, with no paid tool needed.
Search, Ads & AI This Week: Ranking Volatility, ChatGPT Ads and What to Do About It
A plain-English digest of the biggest SEO, Google Ads and AI search news from October 12 to 21, 2026, with what each item means for your business.
How to Judge SEO Pricing and Proposals Without Getting Burned
SEO prices vary wildly. Learn what drives cost, what a credible proposal contains, the red flags to avoid, and the questions to ask before you sign.
Ecommerce SEO: The Product Page Checklist That Fixes Most Stores
Product pages carry most of an online store's organic revenue. Use this checklist to fix titles, content, structured data, variants, speed and internal links.
Local SEO Checklist for Indian Businesses in 2026: 12 Things to Fix First
A practical 12-point local SEO checklist for Indian shops, clinics, restaurants and service businesses covering Google Business Profile, reviews, citations and WhatsApp leads.
Does Schema Markup Help You Get Cited by AI? What the Evidence Says
A large 2026 Ahrefs study found schema barely moved AI citations, and Google retired FAQ rich results. What that changes about how you should use structured data.
Which Types of Blog Content Still Win in 2026 (and Which Quietly Died)
AI answers now sit above most informational results. Here are the blog formats that still earn rankings, citations and leads in 2026, and the ones worth retiring.
GEO 101: How to Get Your Website Cited by ChatGPT & Google AI Overviews
A practical introduction to Generative Engine Optimisation (GEO) — what it is, how AI models decide what to cite, and the concrete steps to get your brand mentioned in AI-generated answers.
Want SEO Insights Specific to Your Business?
A free audit is worth more than a hundred general guides — it tells you exactly what to fix.